English Luxury Brand Mulberry Bows in San Francisco’s Union Square

It was a truly “un-S.F.” moment. A line of stylish guests gussied up in cocktail dresses, platforms, and trim-cut suits snaked down the block as a stern bouncer dressed in all black held back impatient line-jumpers from storming their way through the glass doors–at 6:30 p.m. “One in, one out,” he barked. “No exceptions.”

Photos by Nerissa Pacio Itchon, unless otherwise noted.

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All That’s Fine and Dandy: Menswear Styleforum 10-year anniversary

It’s not every day that a San Francisco fashion event draws the special breed of stylish male shoppers who probably know the difference between a three-fold versus a four-fold silk grenadine tie or perhaps the finer points of construction of a Goodyear welt wingtip oxford.

Scenes from the Men’s Styleforum 10-year anniversary event at the W Hotel. Handmade ties by San Francisco fashion newcomer Louis Walton. All photos by Edric Itchon.

But at the premiere fashion showcase last month celebrating the 10th anniversary of Styleforum, an online fashion community for men, more than 300 dapper guests turned out at the W Hotel for bespoke suit fittings, complimentary shoe shines and an opportunity to peruse 15 local and national vendors specializing in quality menswear.

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New York Fashion Week Accessories: Crowd Favorites

Aside from the obvious attraction of being among the first to view the new spring/summer 2012 collections on the runway, Fashion Week is truly inspiring for the parade of fashion that goes by in the crowds—on the street and especially in the shows. I’m always drawn to accessories and how people express their creativity, stepping up a great outfit to the level of truly fabulous. I’ll have a post up this week for the San Francisco Chronicle‘s Unzipped blog on street style trends I spotted on the Lincoln Center plaza, but for now… Here are some snapshots of show-goers I saw sporting some of the most covetable accessories of the season.

Perfectly pretty bow at Herve Leger by Max Azria

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Melissa and Catie Grimm grow boutique from the ground up

In addition to running Carrots in San Francisco, sisters Melissa (left) and Catie Grimm write the blog Carrot Talk, where they mix their passions for fashion and food. Photography by Russell Yip / The Chronicle

As seen in the San Francisco Chronicle, Sunday, June 19, 2011

Nerissa Pacio Itchon, Special to The Chronicle

One look at the Grimm sisters’ blog Carrot Talk, and it’s obvious that their love of food and fashion go hand in hand.

As scions of the Central Valley Grimmway baby carrots empire and co-owners of Jackson Square’s aptly named Carrots boutique, Melissa and Catie Grimm pepper posts about their latest designer discoveries with ebullient food musings – from restaurant raves to gourmet recipes they’ve tried at home.

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Design Watch: The Best of the SF Capsule Festival

Summery street style from SF's Capsule Design Festival on May 1, 2011. All photos by Edric Itchon.

It’s a rare moment when it’s sunny enough for San Franciscans to unearth  sundresses, straw hats, and even parasols from their all-season closets. But that’s what happened this weekend at the Capsule Design Festival in Hayes Valley. From crafters of one-of-a-kind handmade jewelry to masters of the letterpress, here are the photo-worthy scenes, on-trend fashions, and designers to watch from this festive, bi-annual event.

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The Chronicle’s New Style Section, Plus What’s Hot in Hayes Valley

The San Francisco Chronicle’s Sunday Style section is re-launching this spring with a new look as it merges with its shinier cousin SFIS, the pullout style monthly the Chronicle has published in limited circulation. The marriage will hopefully result in a better, glossier weekly that will have a more design-y feel, added  color, and high-profile features on fashion, people, parties, and design.

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My Favorite Outfit: Designer Zara Marin Franks

Berkeley-based knitwear designer Zara Franks specializes in crafting beautiful hand-dyed scarves. The founder of Venn Apparel,  Franks studied socially conscious design at California College of the Arts in San Francisco and prides herself on getting back to quality in American craftsmanship. Recently she’s become “obsessed with landscapes,”  especially sunrises and sunsets, in the design of her pieces. “The challenge there is to translate them in a way that I’m satisfied with,” Franks says. “I can’t copy a sunrise. I don’t want to. But I can use yarn as a describer.”

Looking through her cozy, earth-tone pieces reminded me that this particular installment of “My Favorite Outfit” seemed like the perfect way to kick off April. After all, the leap into spring means summer (fog) is right around the corner—and that means you’ll be needing a scarf wherever you go!

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