Earth Day Fashion: Not an Oxymoron

Courtesy of Fleece-A-Nista

Skeptical already? So was I. Any pitch I receive touting “Fashion and Earth Day” usually conjures images of burlap bags and hemp dresses.

Not pretty.

Fleece-A-Nista and Convert, on the other hand, are two worthy newcomers to the Bay Area fashion mix that are verifiable finds appropriate for such a green-minded holiday (April 22).

For those city slickers out there squeezing the last of the season from the Tahoe slopes, Fleece-A-Nista has the perfect pieces for your après ski or boarding activities.

Not only does SF designer Jeanne Feldcamp create surprisingly beautiful silhouettes out of a typically technical (read: unsexy) fabric, but also her company employs a “zero-waste production” process by which all scraps are used as stuffing for her original collection of graphic pillows.

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